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At the Primrose, we believe that guest comfort can go hand in hand with greater care for the environment.

🌱 Sustainability at the Primrose

🌿 Our Commitment to the Environment

That is why we have introduced several solutions to reduce energy consumption, limit waste and use resources more responsibly.

Solar energy, efficient systems, smart room technology, water-saving measures and small everyday choices are all part of a journey that we continue to improve over time. 💚

☀️ Energy from the Sun

At the Primrose, we use solar and photovoltaic systems to harness the energy of the sun and help reduce the property’s overall energy consumption.

A practical choice that allows us to use renewable energy and make our hotel increasingly efficient.

💡 Technology That Helps Reduce Waste

Over the years, we have invested in several solutions to improve the energy efficiency of the Primrose and reduce unnecessary consumption.

💡 LED lighting
to reduce electricity consumption.

🌡️ Independent air conditioning and heating
allowing guests to manage the room temperature according to their needs.

🔑 Key cards and smart room technology
for more efficient energy management when rooms are not occupied.

🏨 Thermal insulation
with insulation and windows designed to improve energy efficiency and guest comfort.

💧 Every Drop Counts

Water is a precious resource.

That is why we use water-saving devices and solutions designed to reduce water consumption, while maintaining the comfort of our guests.

Small measures that, day after day throughout the season, can make a real difference.

🥐 A Breakfast with Less Waste

Sustainability also starts at the table.

Every morning, we prepare our breakfast buffet with the aim of reducing food waste, adjusting quantities and preparations according to our guests’ actual needs.

Whenever possible, we also give preference to local products and suppliers.

🛏️ A More Responsible Use of Resources

Washing towels and bed linen every day when it is not necessary means using more water, energy and detergents.

For this reason, we encourage a responsible approach to changing towels and bed linen, while always putting cleanliness, comfort and our guests’ needs first.

🚲 Explore Rimini on Two Wheels

Leaving the car parked and exploring Rimini by bicycle is enjoyable, convenient and sustainable.

At the Primrose, our guests can use bicycles free of charge, subject to availability and reservation, perfect for exploring the seafront, reaching the city centre or cycling along the Parco del Mare.

For those who would like to explore even more of the Romagna Riviera, e-bikes are also available for a fee.

DISCOVER THE PARCO DEL MARE 

💚 A Journey That Continues

For us, sustainability means above all making practical choices and continuing to improve.

The measures we have already introduced are just part of our journey. We continue to consider new technologies and solutions to reduce consumption and waste while maintaining the comfort and hospitality we want to offer our guests.

Enjoying a holiday in Rimini while respecting the area around us is possible. 🌊🌱